AdWords “Ineffective” Says eBay, Google “Meta-Pause Analysis” Contradicts Those Findings


A story generating buzz and controversy earlier this week amounts to a stinging indictment of the paid search industry as a whole. It was based on new research from eBay that argues SEM is all but worthless...

Top 4 Strategic SEO Trends to Watch for in 2013


Last year saw another whirlwind of changes and developments in search technology, with 65 updates to Google’s algorithm in August and September alone. Developing sites that perform well consumes so...

Coming Soon: The Google Merchant Quality Algorithm


At the popular SXSW conference Friday, Google's head of search spam, Matt Cutts announced that Google will be soon going after bad merchants with a new algorithm targeted at lowering their rankings...

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